Switzerland is an expensive place to locate a business. The strong Swiss franc makes nearly everything expensive. On the face of it this seems like a handicap, however in the end it is arguably an advantage. High costs force businesses to innovate to create products that command a price premium or to find hi tech […]
Never trust the advice of friends and family
This was one piece of advice to would be entrepreneurs at the Innovation Forum at EPFL in Lausanne last night. “Innovation” that increasingly over-used and tired word is one much bandied around by those who observe from behind the safety of their corporate desks, academic podia and political soap boxes. Last night the word won […]