Le News reaches a hard-to-access audience
Many foreign residents are frustrated by the lack of relevant local news and information in English. We know that most are not reading local newspapers, watching local television or listening to local radio. In addition, the majority don’t feel that advertisements in French or German are for them. They don’t resonate in the same way. This makes it difficult for businesses to reach this largely affluent and professional group.
Furthermore, the newly arrived need to purchase products and services such as property, cars, education, telecommunications and financial services, but often have little idea where to find them.
Storytelling and engagement
We believe in the power of content to develop long term relationships between our partners and audience. With storytelling expertise, Le News can find the best way to deliver your message.
With a high open rate (nearly 30%), our email newsletter can be used as a tool to reinforce branded content visibility to subscribers and complement banner ads and content. Selected sponsored content can be posted on social media platforms such as Facebook and Twitter, ensuring higher reach and engagement. Le News has high engagement on social media. On Facebook for example, our posts get close to 8 times as many likes as the Facebook average. Good sponsored articles get the same average reading time as editorial content. Sections and special guides can also be sponsored, providing 100% share of voice on brand related subject matter.
We offer packages of content, web advertisements, email newsletter advertisements and other products.
Contacting our sales team
Click here to get in touch with our sales team.